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Welcome to your EMAIL ERA

THE FUTURE OF EMAIL HAS ARRIVED

Your customers bought once. Let’s make ’em wanna do it again.

We teach entrepreneurs how to plan, write, and send emails that keep customers coming back.

KEEP THEIR ATTENTION. BUILD FOR RETENTION.
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Dardee Deals Email Era chrome campaign artwork
Email Era couture artwork

YOU GOT THE SALE. THEN YOU WENT GHOST.

You posted. You promoted. You paid for the ads. You finally got that order notification.

Somebody trusted you with their hard-earned money.

And after the purchase?

Crickets.

Now you’re back online trying to convince somebody new to buy.

You already HAD somebody.

Your existing customers deserve more than an order confirmation and radio silence.

And your business deserves another opportunity to earn their trust.

WHAT WE DO

WE MAKE EMAIL MARKETING FEEL LIKE SOMETHING

An email can make somebody smile. Feel appreciated. Discover something new. Remember why they fell in love with your brand.

We create email experiences that give customers a reason to open, click, and come back.

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PLAN.

Know what to say and when to say it.

Chrome email couture campaign artwork
WRITE.

Give every message personality and purpose.

Chrome email couture campaign artwork
SEND.

Reach the right customers at the right moment.

THE CUSTOMER EXPERIENCE

ONE PURCHASE SHOULDN’T BE THE END OF THE STORY

  • That welcome email? First impression.
  • That thank-you email? Appreciation.
  • That follow-up? Thoughtfulness.
  • That invitation to come back? Another chance to build the relationship.

Every electronic encounter is an opportunity to make your customers feel special.

people remember how you make them feel.

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Shay, Founder and Email Extraordinaire

THE WOMAN BEHIND THE EMAILS

THE INDUSTRY’S BEST-KEPT SECRET

MEET SHAY.

Founder & Email Extraordinaire

15 years of customer technology experience. A whole lot of personality. And a serious appreciation for the people who keep businesses in business: their customers.

We believe entrepreneurs deserve email marketing that feels human, looks good, and gives customers a reason to return.

And boring emails? We don’t do those over here.

Dardee Deals Email Era chrome campaign artwork

SHAY DAY

YOUR EMAILS NEED A LITTLE SHAY

You don’t need another person telling you to send more emails.

You need somebody who can look at what you’re doing, tell you what’s working, identify what’s missing, and show you what to do about it.

That’s what Shay Day is for.

60 minutes. Your email marketing. Our undivided attention.

Personalized email marketing review
Email scorecard
Prioritized recommendations

Pull Up a Chair. We’ve Got Things to Talk About.

Honest, approachable conversations about email, retention, customer experience, Shopify and Klaviyo. Grab something warm to drink and stay awhile.

Let's Stay in Touch.

Once a week, we'll send you a little something about retention, customer experience, and writing emails your customers are glad to open. We practice what we preach.

We respect your inbox. Unsubscribe anytime.

Chrome envelope magnet attracting pink emails
Dardee Deals Email Era chrome campaign artwork

MAKE ’EM WANNA BUY IT AGAIN

They found you. They trusted you. They bought from you.

Let’s give them a reason to come back.

KEEP THEIR ATTENTION. BUILD FOR RETENTION.
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